Turnkey solution for US brand’s British expansion

Managing the turnkey delivery of the refurbishment on Newburgh Street, Soho, the six-week project required the inside of the listed building to be completely overhauled in order to create the ideal high street outlet for the expanding beauty brand.

Previously ‘home’ to a menswear store, the restoration of the 64 m2 central-London property required Agilité Solutions to deliver a fully turnkey solution – including all design, permit management, procurement and strip-out of the former shop, as well as the construction, decoration and complete fit out.

“Having seen some of Agilité Solutions’ work in Paris, it was clear they were the right people to create our British ‘home’. While the pandemic has thrown up challenges for businesses across the globe – not least in the skincare sector – the time has allowed us to find, design and refurbish our new home in London.” - Gregg Throgmartin, CEO at Skin Laundry

While the build was challenging, not least because of the restrictions placed on the team – and wider supply chain – as a result of the pandemic, the space was designed to offer a premium beauty experience and included the creation three treatment rooms, alongside a traditional retail space for products and bookings.